In order to sell and present your product in the best way possible, you should most certainly work with computer software to enhance the appearance and likeability of your store – be it an internet-based store, or a physical one. There is many computer software out there to help out with the most essential needs – bookkeeping, project management or just designing the appearance of your web page for example!
Top Tools and Apps for Etsy Sellers
Adobe Photoshop Lightroom – Craft Essential
Photoshop is an artist and craft essential – carrying out the most basic tools from photo editing to enhancing in a most simple and easy-to-understand way. It is without doubt, one of the most used computer software online. What makes it so useful? Well imagine you need to modify, cut, crop, enhance and generally perform any function on your photos – this is the app that has it on. Conveniently, Photoshop is available on all platforms – you can even use it on your iPad to do some quick last-minute editing. This is perfect for internet sellers who take many pictures of their products and have to make them appealing before uploading online.
I further recommend this for photographers as this sorts your photos out in chronological order and you can play around with numerous features to get your photo archives sorted and looking professional.
Evernote
Evernote is one of the most ‘essential’ Apple Store recommended apps, and is a perfect way of bookkeeping and managing your books via a simple, interactive app. Syncing across all your devices and available on all platforms, Evernote is an amazingly easy way to store most of your store information. On exhibitions, artists can flip out their iPad and show some of their products which are stored across. It is also simple to make a few quick notes or reminders, so you will not forget when deadlines are – just an example. They also have an Evernote Business application which is aimed more towards the accounting side of management, and offers sync across all workers with information on tasks they have to complete as well as records of billing information in numerous notebooks which you can create to further organize your store’s details. MS OneNote offers approximately the same functions, so it really is a matter of what you prefer and what works best for your team – if you have one for your business.
Microsoft OneNote
Another bookkeeping ‘essential’ MS OneNote offers users an easily interactive platform to sync, set reminders and remind of important events – all in one application. Again, similar to Evergreen, this syncs across all platforms of installment, and is easy to access anywhere. OneNote offers several journals which you can use and split between your work and personal life, as well as create subsections between those, so you can easily calculate store profits and arrange meetings all in one app. I would thoroughly recommend it, as it really is simple and handy to use.
Zoho Books for Crafters
More on the business side of things, Zoho books is a software which offers the user the most basic and, if needed, complex business building and strategy tools. The previous applications were aimed at task-completing and time management and staying on top of things. Zoho Books is aimed at the accounting skills if you store is successful and is earning a lot of profit – its generally useful to track any expenses on advertisement and platforms which you might post your products on. It is also recommended for freelancers, who direct their own business and may sometime need a few tips.
Google Docs for Etsy sellers
No one in this time and age doesn’t have a google account making it ultra-easy to sync and transfer documents. You can selectively share material in a simple and clear way allowing others to real-time change and work on documents with you simultaneously. Other useful google apps include Gmail – the obvious software to use for not only business teams but contacting clients
Buffer App Overview
When advertising online between several platforms such as Twitter, Facebook and Pinterest, you might spend a lot of time going between these social networks and posting on each individually. Posting usually includes promoting your work to increase visitors on your products and potential buyers. Buffer is combines all of them together to save you much time going between the sites and posting on each individually. It also tracks your responses from these sites, and saves you from going back and checking them daily. I think this is extremely handy for promoting arts and crafts, and saves a lot of time – makes you definitely more productive.
Campaign Monitor for Etsy Store
This is an excellent site, which just as the name suggests, allows the user to track the performance of their campaign. For example, if you send out emails to potential clients regarding your product, you can actually track down the statistics of how many people were engaged with your proposed product, which I think is quite cool. Further, it is very easy to use and interactive for those who work on it as part of their software uses.
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